Google tells all about key words

By , Tuesday, 22nd September 2009

After many years of search engine folk lore we finally have a bit of search engine fact. In a recent blog post, Google has admitted that they do not use the HTML key words meta tag. This is interesting in itself because the amount of time and effort that many have put into create key words for articles in the belief it helped Google. Of course, it may be the case that other search engines (both of them) do you key words but it does extremely unlikely that they do.

At Wide Area, we have always put key words on articles pages. We have done this more because we can than we thought they were of any particular use. Our CMS has the ability to automatically extract key phrases from articles which we then use to produced related content if required. In the words, we can display a page on a web site with a set of links to other pages which have the same key phrases.